TrustEngine Named to Housingwire’s 2023 TECH100 Mortgage List

OWINGS MILLS, Md., March 2, 2023 — TrustEngine™, a provider of data-driven homebuyer engagement and education solutions for lenders, has been selected as a HousingWire (HW) 2023 Tech100 Mortgage Award winner. For 11 years, the HW Tech100 Awards have recognized the most innovative technology companies in the housing economy.

TrustEngine, formerly Sales Boomerang and Mortgage Coach, was recognized for its role in establishing the borrower intelligence platform (BIP) as a key component of the modern-day lender’s mortgage tech stack. By far the most comprehensive BIP on the market today, the TrustEngine Borrower Intelligence Platform drives increased loan applications, customer loyalty and team performance by collecting, enhancing and analyzing borrower data; prescribing actionable borrower opportunities; pacing opportunity delivery; guiding compelling borrower and loan officer interactions that convert; and providing comprehensive performance measurement and refinement. 

“We didn’t set out to make any category of mortgage tech obsolete, but rather to use borrower intelligence to amplify the effectiveness of each technology in a lender’s tech stack to drive volume by identifying loan opportunities and engagement strategies tailored to each borrower’s needs,” said TrustEngine CEO Rich Harris. “Being named a HousingWire Tech100 winner is validation that the industry also saw a need for this technology and is anticipating the same results we’ve already started to see.”

Among its many features and capabilities, the TrustEngine Borrower Intelligence Platform was recognized by HousingWire for empowering lenders to understand borrowers more profoundly and engage them with offers they genuinely value. By analyzing billions of first- and third-party data points, TrustEngine can help mortgage loan originators understand borrowers’ financial objectives, identify the loan products and scenarios best suited to advancing those objectives, and present that information to borrowers in a way that inspires swift action. 

For more information about HousingWire’s Tech100 Mortgage Awards and the full list of 2023 winners, visit https://www.housingwire.com.

About TrustEngine:

More than 200 independent mortgage companies, credit unions, banks and brokers depend on TrustEngine’s innovative solutions to unlock additional loan opportunities, increase conversion and strengthen customer loyalty through individualized, data-driven engagement and education. With Sales Boomerang’s intelligent alerts, lenders always know when a past customer or prospect is ready and credit-qualified for a loan. Award-winning loan presentations from Mortgage Coach equip lenders to deliver a consultative home financing experience that encourages faster, more informed loan decisions. New in 2023, the TrustEngine Borrower Intelligence Platform (BIP) combines the best of both flagship products with world-class data analysis and segmentation, sophisticated probability and profitability modeling, intelligent loan pacing and routing, compelling borrower interactions, and ongoing performance evaluation and optimization to deliver a category-leading solution that enhances lenders’ existing technology investments and puts data in the driver’s seat of every customer engagement. For a closer look at how TrustEngine turns loan officers into trusted mortgage advisors, visit https://www.trustengine.com.